Banette School
Banette positions itself as a success accelerator for future bakers by supporting them both in their professional training and in their entrepreneurial project. With the creative director, we redesigned the brand strategy of the Banette school by creating its first website dedicated to baker training, positioning each student as a future artisan / boss.

Project Summary
Rethink the brand strategy of the Banette school by creating its first website dedicated to baker training, positioning each student as a future artisan / boss.
This scenario is accompanied by a photo shoot made by the agency – a choice of « real advertainment » – working with real Banette bakers, in their businesses, with their teams.


Project Details
Client Name
INSIGN – Banette
Project duration
3 Months
SOFTWARES
Photoshop, Illustrator, Marvel App

Social Media
To embody this positioning, I have redesigned the brand strategy of the Banette school by creating its first website dedicated to baker training, positioning each student as a future artisan / boss and a social media strategy “No pain, no gain”.

No PainNo Gain
This scenario is accompanied by a photo shoot. – a choice of « real lifework” – working with real Banette bakers, in their businesses, with their teams. A set of specific visuals and an innovative voice on social networks for this type of training.identity